Facebook & Instagram Ads

Scale Facebook & Instagram Ads
With AI-Powered Precision

We build and manage high-performing Facebook & Instagram campaigns using advanced AI optimization systems backed by hands-on strategist oversight. More efficient spend. Better creative testing. Stronger ROI.

Meta Platforms Expertise
ROI Focused
Transparent Reporting
Human-Reviewed AI Workflows
Meta Ads Manager — Account Overview
Live
Reach
47.2K
↑ 86%
ROAS
3.8x
↑ 1.2x
CPL
$18
↓ 42%
Reach — Last 30 days
Trending up
Top Creatives
Testing 4 variants
Video — UGC Hook 30s
4.1x
Carousel — Product
3.2x
Static — Testimonial
2.4x
ROAS 3.8x ↑
CPL ↓ 42%
The Problem

Why Most Meta
Campaigns Underperform

Many businesses waste ad spend because campaigns rely on outdated targeting, weak creative, slow optimization, or agencies making decisions too late.

Yesler Media fixes this with faster AI-assisted optimization plus expert human management.

!Rising cost per lead / purchase
!Bad lead quality
!Ad fatigue
!Poor creative performance
!Weak tracking data
!No testing framework
!"Set and forget" agencies
!Wasted ad spend
Our Solution

Full-Service Meta
Ads Management

A complete system covering strategy, campaign builds across Facebook & Instagram, creative testing, daily optimization, and revenue attribution.

01

Strategy & Planning

  • Funnel mapping
  • Offer positioning
  • Audience strategy
  • Budget planning
02

Campaign Buildouts

  • Facebook Ads
  • Instagram Ads
  • Retargeting campaigns
  • Lead generation campaigns
  • Ecommerce purchase campaigns
03

Creative Testing

  • Ad copy testing
  • Static image ads
  • UGC & video direction
  • Hooks, headlines & CTAs
04

Daily Optimization

  • Budget shifts
  • Audience refinement
  • Placement optimization
  • Frequency monitoring
  • CPA / ROAS improvements
05

Reporting & Attribution

  • Pixel setup
  • Conversion API support
  • Dashboard reporting
  • Revenue tracking
0%
The AI Advantage

How We Use AI to Outperform
Traditional Agencies

A hybrid system where AI accelerates campaign analysis and humans review every strategic decision — faster optimization without giving up control.

AI Does This Fast

Speed & Analysis

  • Detects performance trends early
  • Finds winning audiences faster
  • Predicts budget inefficiencies
  • Surfaces creative fatigue signals
  • Speeds up split-test analysis
  • Helps generate new creative angles
Humans Review Everything

Strategy & Oversight

  • Final budget decisions
  • Brand voice & messaging approval
  • Strategic pivots
  • Offer positioning
  • Creative quality control
  • Scaling decisions

AI helps us move faster. Experienced marketers make sure we move in the right direction.

Real Results

From Smarter Meta Ads Management

Real outcomes from accounts we've audited, rebuilt, and scaled — focused on revenue, not vanity metrics.

↓ 42%
Lower cost per lead in 60 days
3.8x ROAS
Achieved for an ecommerce brand
118 Leads
Qualified leads in the first month
↓ 27%
Lower CAC after creative refresh
2x
Revenue from retargeting campaigns
Process

Our 4-Step Growth System

A proven workflow from account audit to long-term scaling.

01

Audit

We review account structure, creative, tracking, and wasted spend.

02

Build

Launch improved campaigns, audiences, offers, and testing systems.

03

Optimize

AI monitors trends while strategists optimize daily.

04

Scale

Increase budget into proven winners while protecting efficiency.

Why Yesler Media

Why Brands Choose Us

  • AI-enhanced campaign management
  • Human strategist oversight
  • Fast response times
  • Transparent reporting
  • ROI-focused decisions
  • No vanity metrics
  • Creative and media buying under one roof
Industries

Who We Help

Local service businesses Ecommerce brands SaaS companies Healthcare Legal Home services B2B lead generation Professional services
Certified Partners

Trusted at the Highest Levels

We hold elite partnership status with the platforms that power your business — giving our clients direct access to advanced support, early features, and certified expertise built into every project we deliver.

Squarespace Platinum Partner Badge
Platinum — Highest Tier

Squarespace Platinum Partner

We've earned Squarespace's highest partner certification — placing us in the top tier of agencies globally. For Meta Ads clients, that means we can also build, optimize, and tune the landing pages your Facebook & Instagram traffic actually lands on, all under one roof.

  • High-converting landing pages built in-house
  • Tight integration between ad creative and landing UX
  • Priority technical support escalation with Squarespace
  • Highest-tier certified development and design
  • Proven track record at scale across industries
Verified Partner

Google Partner

While our specialty on this page is Meta, we're also a verified Google Partner — meeting Google's stringent certification standards across Ads and Analytics. That gives us full attribution context across Google + Meta when clients run both, instead of optimizing each in a silo.

  • Cross-platform attribution between Meta & Google
  • Certified specialists across Ads, Analytics, and GA4
  • Up-to-date with bidding, audience, and policy changes
  • Verified spend and performance benchmarks
  • Trained in the full Google Marketing Platform
FAQ

Meta Ads Management Questions

Budget depends on your industry, average customer value, and goals. For most local businesses, $1,500–$5,000 per month is a productive starting point. Ecommerce brands and B2B accounts often start higher. We'll build a budget recommendation around your actual conversion economics during the audit, not a generic number.

Yes — Facebook and Instagram together still reach billions of users daily and remain one of the most efficient channels for brand discovery, retargeting, and ecommerce conversions. The accounts that struggle are typically using outdated targeting, weak creative, or "set and forget" management — all of which we fix.

Most accounts see early signals within the first 2–4 weeks as we clean up wasted spend and launch tested creative. Meaningful CPL or ROAS improvements typically land in 60–90 days as the algorithm learns your audiences and we scale into proven winners.

Yes — Facebook and Instagram run from the same Meta Ads Manager. Most of our campaigns ship across both placements automatically, with specific creative variants tailored for Reels, Stories, and feed depending on what's working.

AI accelerates the analytical work — surfacing creative fatigue, identifying winning audiences, predicting trends, and speeding up split-test analysis. That gives our strategists more time on the high-value work: budget decisions, creative direction, offer positioning, and scaling. AI handles speed; humans handle judgment.

No. AI assists with analysis and surfaces signals faster, but every meaningful decision — budget shifts, brand voice, strategic pivots, scaling moves — is reviewed and approved by a human strategist. That's the whole point of our hybrid system.

Yes. We start with a free account audit to identify wasted spend, creative gaps, and quick wins. From there, we either rebuild from your existing account or launch into a new structure — whichever protects your historical data and gets to results faster.

Ready to Scale

Ready to Scale Facebook
& Instagram Ads Smarter?

If your campaigns need better results, faster insights, and hands-on expertise, Yesler Media can help. Free account audit. No obligation.

Meta Ads specialists
AI-enhanced workflows
Human strategist on every account